- Client
- Bueno Associes
- Role
- Design & development
- Type
- Landing page
- Year
- 2026
- Stack
- Next.js, next-intl, Sveltia CMS, Vercel
Bueno Associes
Bueno Associés, a French firm focused on socio-economics and responsible certification, needed a place where clients could see a serious company, not just a profile on LinkedIn.
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The problem
Until then, Bueno Associés existed mostly through LinkedIn: a contact here, a message there. For a firm that advises companies on socio-economics and responsible certification, that wasn’t enough. Before a first call, potential clients look for proof that there is a solid company behind the name: what it does, how it works and who to talk to. They needed a website that said, at a glance, “we are a serious company”, and that the team could keep up to date on its own.
What I did
I designed the site like a first meeting. You arrive and, before anyone says a word, you see people: a team photo and a headline that says what the firm believes in, “Socio-économie pour un Impact Durable”. Then it gets to the point. Each service has its own card, with a short sentence and a clear next step, so within seconds you know what they offer and whether it’s for you. And when you’re convinced, “Prendre rendez-vous” is always one tap away. The look follows the same idea: a serif with character for the ideas, a clean sans for the details and a single red to guide the eye. Serious, but never cold. Behind the scenes, I made sure it would grow without me: three languages (Spanish, English and French) and a CMS where the team edits and publishes on its own.
The result
Today Bueno Associés has a place of its own at bueno-associes.fr, in three languages, where a company can find out who they are, what they offer and how to book a conversation, before ever sending a message. What used to depend on a LinkedIn profile is now a website that backs up the firm’s name. And the team keeps it alive on its own, without waiting on a developer for every change.
